Tag Archives: stories

What do Don Draper and Nucky Thompson have in common?

By Rob Fletcher | Published: June 8, 2012
What do Don Draper, the main character of Mad Men and Nucky Thompson the main character of Boardwalk Empire have in common? They both have creators that think of them as truly alive. I watched episodes of both Mad Men and Boardwalk Empire recently with the writer commentary on. I noticed an interesting parallel. They both [...]
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President Obama knows to tell a story, do you?

By Rob Fletcher | Published: May 2, 2012
In Quixote Consulting’s Influence: The Power of Persuasion training, we strongly emphasize using stories to positively influence other people. Stories are universal. They bypass many defense mechanisms people put in place. And they remember stories – more than facts, and even more than stories and a fact. People respond to and remember stories. President Obama, [...]
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